Movie theatres employ some very sophisticated strategies when pricing their snacks. Sure - they are expensive - but there are some very advanced strategies at work and a new pricing article gets into the details. There are some really interesting concepts for any business that is interested in pricing for greater profits.

Category: Examples

Examples (73)

Beyond Cost Plus Events (12)

Research (6)

Weekly Summary (6)

Charm Pricing (1)

Retail Floral Pricing (8)

Activity Summary (13)

Beyond Cost Plus Events (12)

Research (6)

Weekly Summary (6)

Charm Pricing (1)

Retail Floral Pricing (8)

Activity Summary (13)

AttributesRounded Number PricingCharm PricingHigh-Low PricingDifferential PricingEventsDiminishing Marginal UtilityPure BundlingNon-Rounded Number PricingDemandDiscountingPrice DiscriminationAnchor PricingRevenue ManagementPricing ResourcesSlack FillProduct DifferentiationStealth IncreasesCannibalizationVeblen GoodsPricing For FloristsSale PricingUnbundlingVersioningBundlingHurdlesExpressing Pricesdecoy pricingPrice Sensitivity

Differential Pricing (14)

Diminishing Marginal Utility (11)

Unbundling (2)

Sale Pricing (1)

High-Low Pricing (1)

Pricing Resources (1)

Pure Bundling (1)

Hurdles (8)

Events (4)

Price Discrimination (3)

Charm Pricing (2)

Pricing For Florists (16)

Revenue Management (7)

Veblen Goods (1)

Bundling (7)

Anchor Pricing (7)

Non-Rounded Number Pricing (1)

decoy pricing (1)

Price Sensitivity (1)

Demand (1)

Attributes (2)

Stealth Increases (2)

Expressing Prices (1)

Discounting (7)

Versioning (3)

Cannibalization (1)

Rounded Number Pricing (2)

Slack Fill (2)

Product Differentiation (1)

Diminishing Marginal Utility (11)

Unbundling (2)

Sale Pricing (1)

High-Low Pricing (1)

Pricing Resources (1)

Pure Bundling (1)

Hurdles (8)

Events (4)

Price Discrimination (3)

Charm Pricing (2)

Pricing For Florists (16)

Revenue Management (7)

Veblen Goods (1)

Bundling (7)

Anchor Pricing (7)

Non-Rounded Number Pricing (1)

decoy pricing (1)

Price Sensitivity (1)

Demand (1)

Attributes (2)

Stealth Increases (2)

Expressing Prices (1)

Discounting (7)

Versioning (3)

Cannibalization (1)

Rounded Number Pricing (2)

Slack Fill (2)

Product Differentiation (1)