Beyond Cost Plus Blog

Mar
20
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The 2014 Florida State Florists Association Annual Convention will include a Beyond Cost Plus session designed to help florist increase sales and profits.
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Tags : Events

Mar
17
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Like haggling with a salesperson to get a better deal? You can now do something pretty similar online as you try and get the best deal and the seller tries to maximize revenue.
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Feb
27
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How a retailer offers identical products at very different prices, just feet away from each other inside the same store, to efficiently allow customers to segregate themselves and increase sales.
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Feb
24
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A recent personal experience illustrating how effectively simply changing the way a price is presented can influence purchasing.
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Jan
26
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Volume discounts don't always make sense. Charging a higher per-unit cost in a larger pack size contradicts the traditional cost plus pricing model but offers vendors a great way to increase profits.
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Jan
03
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Earlier today I was speaking with a florist that was looking at changing the way they charged for some ancillary things (delivery, etc.) and it brought to mind the dangers of unbundling things perceived as entitlements.
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Dec
19
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Access to in-flight internet is growing and presents exciting new opportunities for both travellers and airlines with the right strategy - and it's not the one most travellers think.
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Tags : Bundling

Dec
12
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Hotels employ some advanced techniques when pricing in-room internet access - but are they being too greedy?
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Dec
06
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A movie theater showcases many advanced pricing strategies including pricing that accounts for the diminishing marginal utility of popcorn and entices us to buy more than we could ever enjoy.
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Nov
23
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Fresh-baked brownies illustrate the concept of diminishing marginal utility and how pricing to increase demand despite that.
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Sponsored by FloristWare

Beyond Cost Plus is sponsored by FloristWare, the most powerful, affordable and floral POS software system for retail flower shops. This support is part of their ongoing commitment to the floral industry.

FloristWare – flower shop software/POS system.

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